Clarks uses iPads to measure your feet and to collect biometric data

Its all about big data – Clarks places iPad based devices in shoe shops to support customers and improve the shopping experience. But as a nice side effect it also collects biometric data about your feet and process this data at its headquarters in order to get  information on regional trends.

Have a look at the video to get an impression about the combination of old and new technologies in today’s shoe industry.

Primo

Primo Kickstarted late 2013 by London based company Primo.io with a simple mission: Introducing programming logic to children, taking them from a basic introduction at preliterate age all the way to the command line.

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Primo

Primo.io is a London based hardware and software company founded by Filippo Yacob and Matteo Loglio.

Cademis is a proud backer of Primo.

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